The City of Earth opened its doors to the world for the World Travel & Tourism Council global summit. I had the privilege of working with OpenLab to create an unforgettable experience in the world’s largest mud-brick city, and the birthplace of the modern Saudi state, Diriyah.
This choreographed experience showcased stories of the past alongside visions of Diriyah’s future. Leading a team of artists and animators I delivered a fully immersive experience that included live show content, projection mapped sculpture, facade projection and artefacts gallery films situated alongside live authentic craft demonstrations.
Creative Director
Credits:
Client: Diriyah Gate Development Authority
Agency: The Open Lab
Creative Director Architectural Design: Alex Greenaway
Creative Director Content: Camella Kirk
Show Producer: Matt Barksby
Show Artistic Director & Choreographer: Nathan Mark Wright
Animators: Murat Kilic, Filipe Laffan, Darion Leigh, Dave Paterson, Faith Irmak
Editor: Andy Schofield
Narrative Designer & Script Writer: Violet Berlin
Composer: David Hearn
Technology and System Integration: Neumann & Muller
© TheOpenLabGlobal